Author: Emmanuel Scuto

Expert in Revenue Management and Pricing in the Car Rental industry for 15 years, I aim to share my pricing and fleet optimization experience with our customers throughout the world. At WeYield, we have developed a set of saas application used by our car rental franchisee or independant operators from yield management outsourcing to revenue piloting and rateshop analysis. Specialties: revenue maximization, pricing strategy, yield management, reporting intelligence

What is the appropriate pricing action facing an exceptional social event?

As a matter of fact, the “gilet jaune” protest (yellow fluo jacket) currently happening in France has an impact on tourist perception of this country as a holiday destination, especially just before the Christmas gifts rush of December. But the hardest social protest is hitting La Réunion, a French island in the southwest of the…

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“We need to talk, share practices, open our minds to new ideas!”

Why is Emmanuel Scuto, WeYield’s CEO, so committed to making yield manager peers meet together during a Yield management Forum?   Editor: There are already many conferences around the world talking about revenue management. Is there really a need for a new one? Emmanuel Scuto (ES): I have initiated to start a specific forum talking about…

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WeYield to provide yield management software to National Thailand

WeYield revenue piloting web apps dedicated to car rental is now helping National Thailand’s yield management team by providing demand and fleet optimization as well as market shop software to boost utilization and profitability. National Thailand is the first car rental in south-east Asia to get WeYield state-of-the-art market shop analyzer and revenue management software….

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New partnership with Wheels Car Rental System and WeYield

After years of cooperation, Wheels Car Rental System and WeYield apps are fully interfaced to improve added-value modules to the common offer of car rental operation optimization. Invensys has been releasing its brand new cloud version of its Wheels operating system. We have been working extremely hard to develop web modules of our Wheels software to…

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5 good reasons to visit ITB Berlin for car rental operators

Be aware of innovation With more than 10 000 exhibitors, ITB Berlin is a don’t miss event for touristic and mobility industries. Do visit HALLS 6.1 and 7.1C and attend the etravel startup day on March 9th. In a world of constant change, you have to be aware of the internet latest innovations to adapt…

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Sixt Iceland, 7th franchisee to subscribe to WeYield’s apps

Following WeYield forum of last September, we are proud to serve our first client in Iceland, Sixt franchisee of the famous orange network. Iceland is a big island, located north-west of Ireland, on the way to Greenland, with an incredible variety of landscape. Tourism activities are booming (+100% since 2012) representing 40% of total country…

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